General Info
Professional Track
- Information Technology
Country
EgyptAreas of Expertise
- Educational Technology and E-Learning
- Data Mining and Analytics
- Digital Media
Professional Interests
- AR Based Learning Apps
- Data Analytics for Business Decision Making
- Programmatic and Automated Digital Advertising
Age
34Leveraging insights and empathy for a better world.
What will be your most valuable contribution to your TechWomen mentorship?
I believe my most valuable contribution to my mentorship will be my passion for humanizing insights and data to drive better services and product design. I am very passionate about using technology to make a positive impact on the world and I am trying to do so specifically in the educational sector and through economic empowerment. I can help in sharing my knowledge about market research, product-market fit, consumer behavior understanding, user research and product strategy.
The Top Three Things I Would Like to Learn or Experience During my Mentorship
- Gain insight on data-driven innovations at a product-led company.
- Technical team management and how to make it run smoothly and effectively.
- Agile management for digital products especially for non-technical females as myself.
Mentorship Characteristic
- Identify workshops or certificate programs to further my learning after the program has ended
- Focus on technical skills building
- Identify a short-term project I can work on at the partnering company
- Have exposure to specialized industry techniques
- Exposes me to new tools and platforms
Ideal Company Type
I am a lifelong learner. I pursued my Master's degree in education management to help me manage my educational initiative in 2014. I finished an online Nanodegree in UX design from Udacity to help me with my product roles and this year I am complementing my research skills with a data analytics intensive program from ALX. I am looking for a mentorship that would utilize my different assets of business consultancy, market research, consumer behavior, data product management and entrepreneurship. I would love to explore a product-led company as well preferably in the education or digital domain.
What are three adjectives that best describe you in the work place?
- Resilient
- Empathetic
- Analytical
What impact will your mentorship have on your career and professional path?
I am positive that the collaboration and contributions with a U.S based mentor will help me become more confident as a woman in the tech industry in Egypt. Seeing a successful example of my prospective mentor and my colleagues and networking with fellow women in technology will help me become more confident in my abilities and professional potential. I hope that the collaboration will expose me to an efficient work process within a technical team and will help me gain more insight into successful practices and helpful tools to use at my workplace.
After participating in the TechWomen program, how will you leverage your mentorship experience to make an impact in your home country?
Firstly, I will use and share the knowledge and skills that I gained at through my TechWomen experience with my fellow colleagues and the market research training sessions that I regularly conduct. I also plan to establish a data-based research studio to guide MSMEs in utilizing research and data in their product management lifecycle. I am expecting to learn more about international markets from my experience in similar domains and I will utilize the skills gained and deploy the TechWomen network to provide more relevant recommendations to business owners.
Work History
Years of Full-time Work Experience
12Primary Professional Focus
- Educational technology
- IT systems and/or data analysis
- Overseeing the delivery of technology products
Current/Most Recent Job
- Title and Company: Lead Product Manager, Nour for Educational Solutions
- Direct Reports:
- Type: Full-time
- Location: Cairo, Egypt
- Dates: December 1, 2020 –
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Responsibilities:
Define the product vision and strategy and manage the product lifecycle; collaborate with cross-functional teams to bring the product to life; conducting market research to identify customer needs and trends in the education technology industry.
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Skills:
Market and user research; communication and collaboration; business acumen.
Education History
Institution #1
- Institution: Ludwigsburg University of Education
- Degree Awarded: Master's
- Major: International Education Management
- Minor:
- Location: Ludwigsburg, Germany
- Completion Date: September 1, 2018
Institution #2
- Institution: The American University in Cairo
- Degree Awarded: Bachelor's
- Major: Marketing
- Minor:
- Location: Cairo, Egypt
- Completion Date: May 1, 2011
Institution #3
- Institution: Cairo University
- Degree Awarded: Bachelor's
- Major: Pharmaceutical Sciences
- Minor:
- Location: Cairo, Egypt
- Completion Date: July 1, 2010