General Info
Professional Track
- Green Technology and Sustainability
Entrepreneurship in Green Technology
Country
EgyptAreas of Expertise
- Computer Graphics and Animation
- Digital Media
- Educational Technology and E-Learning
Professional Interests
- Visual storytelling using advanced AI tools
- Digital engagement for business expansion
- Sustainable life skills for youth
Helping others grow is how I grow.
What will be your most valuable contribution to your TechWomen mentorship?
I bring not only my skills in e-learning and storytelling, but also the soul of an artist, the passion of an educator and a deep belief that knowledge can create a better world. With over a decade of experience designing Arabic content, I aim to share how digital tools can inspire and empower youth, especially in underserved communities. I hope to contribute warmth, creativity and cultural perspective to the mentorship experience, and to learn from others who also believe that education ”with heart”can shape a more just future.
The Top Three Things I Would Like to Learn or Experience During my Mentorship
- Work towards mastering AI tools for educational content.
- Learn strategies for building and engaging a youth community.
- Gain exposure to successful models of scalable, sustainable e-learning platforms.
Mentorship Characteristic
- Visit an office or attend a site-visit
- Participate in a skills-building course, either provided by my mentor’s company or identify a free resource online
- Focus on leadership skills building
- Expand on a project that I’m working on in my current role at home
- Exposes me to new tools and platforms
Ideal Company Type
My ideal mentor works in an innovative, mission-driven organization focused on edtech, sustainability or social impact. They have experience scaling digital learning platforms or community-based education targeting youth and underserved groups. The company values creativity, collaboration and embraces emerging technologies like AI, gamification and digital marketing to improve learning. Ideally, it's a medium to large organization with regional or global reach, committed to environmental and social responsibility. The mentor should have leadership experience in cross-functional teams and a strong passion for empowering young people through sustainable, technology-driven education.
What are three adjectives that best describe you in the work place?
- Innovative
- Dedicated
- Passionate
What impact will your mentorship have on your career and professional path?
The 15-day mentorship will provide me with focused guidance on integrating advanced AI tools and scalable digital marketing strategies into my sustainable e-learning platform. It will help me develop leadership skills to expand my youth-focused educational content and build a strong, engaged community. Learning from a U.S.-based mentor's experience in innovative EdTech or green technology will open doors to new opportunities and partnerships. This mentorship is a crucial step toward scaling my impact, enhancing my startup's growth and empowering more teenagers with essential sustainable life skills for a better future.
After participating in the TechWomen program, how will you leverage your mentorship experience to make an impact in your home country?
After TechWomen, I will use the mentorship experience to empower educators in Egypt to create high-quality, engaging courses, especially around sustainable life skills for youth. By training them on modern course creation techniques and sharing insights from the program, I will grow my platform's content library and reach. This multiplier effect will enable more educators to go digital, expand access to Arabic educational content and contribute to building a generation equipped with the skills needed for a sustainable and empowered future.
Work History
Years of Full-time Work Experience
15Primary Professional Focus
- Educational Technology and E-learning
- Technical evangelist
- Technical project and program manager
Current/Most Recent Job
- Title and Company: Founder and CEO at Smart Content, Smart Content
- Direct Reports: 8
- Type: Full-time
- Location: Cairo, Egypt
- Dates: February 28, 2022 –
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Responsibilities:
Lead the design and development of Arabic e-learning content focused on sustainability and life skills for youth; Manage marketing strategies and oversee the digital marketing team to grow the platform's reach; Identify new business opportunities and recruit talented professionals to expand and strengthen the team
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Skills:
Instructional design and course creation using e-learning technologies; Strategic communication, digital marketing and partnership development; Talent acquisition, team leadership and creative storytelling
Job #2
- Title and Company: Senior Instructional Designer, Al Wasaet
- Type: Full-time
- Location: Cairo, Egypt
- Dates: August 1, 2016 – March 1, 2019
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Responsibilities:
Designed and developed interactive e-learning courses for corporate and government clients in Saudi Arabia; Led content development teams, ensuring alignment with learning objectives, cultural relevance and technical requirements; Collaborated with subject matter experts to translate complex material into engaging, learner-friendly digital formats
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Skills:
Instructional design using authoring tools (e.g., Articulate, Captivate); Project management and team coordination; Visual communication and learner engagement strategies
Education History
Institution #1
- Institution: Helwan university
- Degree Awarded: Bachelor's
- Major: Architecture
- Minor:
- Location: Egypt
- Completion Date: October 1, 2009

