Areas of Expertise
- Digital Media
- Health Sciences and Technology
- Graphic Design
- Social Media Marketing and Search Engine Optimization
- Building and Launching Apps
- UI/UX Design and Social Media Design
The Top Three Things I Would Like to Learn or Experience During my Mentorship
- Growth strategies that enable a start-up to grow and become a global company.
- Company structures and organizational planning.
- Recruitment, team management and motivation.
Ideal Company Type
I would like to be mentored at an internet company that started as a small start-up and was able to successfully scale. The size of the company doesn't really matter to me. I would like to be at a company where the number one focus is to innovate, create new products and grow its brand. As for company culture, I would love to be mentored at a company that invests in its employees, where there is a strong employee mentorship program and a democratic structure.
- iOS Development
Additional Technical Skills
I also have experience using Photoshop. I have three years of experience in civil engineering, so I am familiar with advanced mathematical concepts and have had the opportunity to help clients build proprietary algorithms in my job.
What are three adjectives that best describe you in the work place?
- Fast Learner
What impact will your mentorship have on your career and professional path?
Apart from having the opportunity to connect with women leaders from many countries and having a lifetime female mentor, I am confident that this experience will accelerate my learning experience. It will give me insights and guidelines for how to manage my own start-up initiatives, which is priceless. I trust that after this experience I will be a better decision maker and more efficient in executing my work, as I will be exposed to the best companies and this will increase my professional confidence. This experience will help me to reach my professional goals more quickly.
What will be your most valuable contribution to your TechWomen host company?
Having worked with multiple start-ups in different industries in the Middle East and Africa, I believe I can help my host company have a better and more authentic view of the Middle East and African regions. In addition, my work experience includes innovation in many areas, mostly in UI/UX and new features that can be attractive to potential users, so I am confident that I will be able to help my host company innovate and add new features to their products.
After participating in the TechWomen program, how will you leverage your mentorship experience to make an impact in your home country?
Womentors is an initiative I am working on that will connect women leaders with women in need of mentorship. It is a platform where all women can go and look for advice from other women mentors. Participating in this program will help me structure the platform to provide the utmost benefit for these women, as I will be exposed to both mentors and mentees. Having the support of TechWomen will accelerate and reshape this platform to change women's lives. I also have other ideas that I will discuss with the program managers, mentors and Emerging Leaders in September.
Years of Full-time Work Experience3.5
Primary Professional Focus
- Overseeing the delivery of technology products
- Technical product marketing
Current/Most Recent Job
- Title and Company: COO, Just Imagine That (jit)
- Direct Reports: 6
- Type: Full-time
- Location: Beirut, Lebanon
- Dates: May 31, 2016 –
Manage operations; understand client requirements when it comes to how they wish to have a product developed, designed, and deployed and marketed; deal with design and marketing teams as well as developers; focus on UI/UX and the general interface of how the app or the website will go to market; oversee financials and accounts
- Title and Company: Co-Founder, Smubu
- Type: Part-time
- Location: Nairobi, Kenya
- Dates: June 22, 2017 –
Established the mission and vision of the organization and built its long term strategy; initiated and divided milestones; created UI/UX; followed up with developers; evaluated monthly progress; built and executed marketing plans; implemented SEO strategies; initiated the company's financial forecasts; developed growth strategies that were able to increase our users significantly; analyzed new markets; recruited and interviewed candidate developers; managed and aligned team members to follow our vision; reported our growth to investors
Highest Level of Education CompletedBachelor's
- Institution: Haigazian University
- Degree Awarded: Bachelor's
- Major: Business Administration (Finance)
- Location: Beirut, Lebanon
- Completion Date: June 1, 2016